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Frequently Asked Questions

Do we accept GRE scores?
Yes. We will accept GRE scores; however, GMAT scores are preferred.

What is the average GMAT score?
The average GMAT score for successful applicants is 630. Applicants with significant relevant experience (primarily for the online program) can inquire about a GMAT waiver to: Please provide your resume and unofficial undergraduate transcripts.

How much money can I make with a career in marketing research?

Marketing Research Salaries by Job Title 

What is the average GPA of applicants accepted into the MSMR Program?
The average GPA of the 2016 accepted class was 3.56.

How many students are admitted to the program per cohort?
The average class size is between 25-30 students.

What is the application deadline?
2018 Online program: April 1st, 2018
2018 Fall Full-Time program: April 15th, 2018

2019 Spring Full-Time program: October 1st, 2018

Where do I mail application materials?
Please mail application materials to

Michigan State University
Department of Marketing
632 Bogue Street, Room N370
East Lansing, MI 48824

Attn: Jessica Bunce

Most materials can be uploaded into the Graduate Education Student Portal.

I already have a masters degree and/or significant or relevant work experience, does the GMAT or GRE requirement apply to me?
Please email your transcripts and resume to to determine if this requirement would apply to your application.

Admissions Related Questions

Does the program grant international students “Conditional Admissions”?
No. We do not offer any student conditional admission to the program.

Do you require an undergraduate degree in Marketing or Business?
No. Diverse backgrounds are encouraged. Common non-business majors include advertising, psychology, and social sciences.


General Program Questions

When does the Spring Full-Time program begin?
This full-time option only begins in January (spring semester) each year. 

When does the Fall Full-Time program begin?

This full-time option begins in Fall and graduate after the Summer semester.

When does the Online program begin?
The online program only begins in May (summer semester) each year.

Is there a fully online version of the MSMR program?
No. Our online program contains an on-campus component. Students must be willing to travel to East Lansing 2 times during the 19-month program to attend classes on campus.

How can I learn more about the experiences of prior students?

MSMR Alumni Testimonials 


Cost, Financial Aid, Scholarships, and Housing

How much does the program cost?
Please see the Program Cost webpage on our website for the most up-to-date information regarding MSMR program tuition and fees. The amount listed includes tuition, statistical software, and textbooks. The total cost is billed in block tuition format and is paid in equal installments at the beginning of each semester.

Can I apply for scholarships?
There are currently no scholarships available. The MSU Office of Financial Aid does have scholarships available that MSU students are welcome to apply for.

Where can I find information on housing while I study at MSU?

Owen Hall is located across the street from the business college and offers housing to MSU graduate students.


Admitted Student Questions

When will I receive my official acceptance from MSU’s Office of Admissions?
The Office of Admissions begins sending out official acceptance packets in October for the spring semester start date (the full-time program) and in March for the summer semester start date (the online program).

When do classes start?
Spring Full-time program: orientation will take place the Friday before classes begin. See the Academic Calendar on the Registrar’s website for the spring semester start date.
Fall Full-time program: students begin the program in Fall of each year.
Online program: the part-time program begins in May (summer semester) of each year.

Do I have to register for classes?
No. We enroll you in all of your classes. We will inform you as soon as you have been enrolled so that you may access your course schedule and student billing information.

Do I need to buy textbooks?
The cost of textbooks is built-in to the tuition price listed. We distribute textbooks at the beginning of each semester. Online program: some textbooks will be mailed directly to your home. 

What kind of laptop do I need?
We recommend a Windows-based computer but a MAC computer is also acceptable.

If you have further questions please email

Eli Broad College of Business

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