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Podcasts

Welcome to the Department of Marketing’s Podcast Page!

The Michigan Business Network hosts the radio station globalEDGE Business Beat that has featured several faculty and executive interviews from the Eli Broad College of Business and the Department of Marketing. This station is an excellent resource for “global business knowledge” covering important issues, content, and all data regarding international business and trade for every country, industry, and topic. The show is hosted by Dr. Tomas Hult from the International Business Center in the Eli Broad College of Business at Michigan State University.

The globalEDGE website has been ranked #1 on Google for the search term “international business resources” since 2004 and has over 1 million active users in more than 200 countries and is accessed in virtually every country every day.

Please select a link below to listen to special interviews from the radio show globalEDGE Business Beat with professors from the Department of Marketing, Eli Broad College of Business, and others leaders with executive roles within Michigan State University.

 

Special interviews with Eli Broad College of Business Marketing Faculty:

**New**Dr. Richard Spreng discusses the close connection between the marketing research industry and the Masters in Marketing Research program at the Eli Broad College of Business, the few competitors worldwide, and the tremendous value for students in the program.

Dr. Roger Calantone discusses the basic state of global innovation in multinational corporations

Dr. Irina Kozlenkova discusses her homeland of Russia, and what business need to think about in starting or expanding exports with Russia, and how it is comparable to other BRICS nations.

 

Special interviews with Eli Broad College of Business Executives:

Dean Sanjay Gupta discusses “The Capitol Campaign” and what it means for the Eli Broad College of Business, and Michigan State University as a whole.

Dr. David Closs, Chairperson of The Department of Supply Chain Management at Michigan State University discusses trends in supply chain over the past few years. Other topic discussed: an increasing importance of reverse logistics as well as the circular supply chain.

David Frayer, Executive Director of Executive Development at the Eli Broad College of Business discusses the importance of gaining new knowledge to stay relevant in the business community.

Jade Sims, International Trade Specialist at the International Business Center at Michigan State University discusses the Michigan Export Growth Program and its impact on the community.

Glenn Omura, Associate Dean for MBA and Professional Master’s Programs at the Eli Broad College of Business at Michigan State University, and host Tomas Hult discuss the plans to advance and further develop the Eli Broad Business College.

 

Special interviews with Michigan State University Executives:

Steven Hanson, Dean and Associate Provost of International Studies and Programs at Michigan State University discusses the importance of international engagement at MSU and how the institution continually strives to expand and grow internationally.

 

 


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