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Company Partners

Our overarching goal is to build a Broad MSMR Advisory Board that represents a cross-section of business, industry, strategic organizations, and industry associations. As is true with any leadership group, there is strength through a diversity of experiences and world-views.

The personal traits we are looking for in our board members include a passion for marketing research, a commitment to advancing the value of our work, a desire to improve the status of marketing researchers as senior strategists/advisers, and a willingness to help develop the next generation of business and marketing leaders.

Our intent is to develop productive, long-term relationships with everyone who joins us, so they remain core contributors to the Broad MSMR program. Participation on the advisory board encompasses a variety of activities: participation in our thought leadership events; providing ad hoc marketing research projects; hosting our MSMR student internships; or even sponsoring your employees to attend the MSMR program.

Diane Bowers
President
CASRO

David Kovach
Global Director, Insights & Analytics
MartizCX

Rudy Bublitz
Vice President, Global Research Development
Ascribe

Dennis Bulgarelli
Vice President, Client Service
Ace Metrix

Simon Chadwick
Partner
Cambiar

Todd Collins
Director, Consumer Insights
Discover Financial Services

Lynnette Cooke
CEO
Kantar Health

Kim Dedeker
Chief Research Officer
Mizzouri

Don DeVeaux
Global Client Group Lead, Automotive
Managing Director, Automotive US
GfK

Merrill Dubrow
President and CEO
MARC Research

Brian Dundon
Sr. Vice President
MarketVision Research

Carolyn Ellison
RIVA Marketing Research and Training Institute

Arturo Fausto
Ducker Worldwide

Ray Fischer
Founding Partner
Aha!
Reality Check

Mary Grahan
Vice President of Customer Solutions
Smith-Dahmer Associates

Mohit Gour
Director, International Field Services
Issues and Answers Network

Justin Graves
Founder & CEO
Infegy

JoAnn Heck
Director, Consumer Insights and Product Research
Fiat Chrysler Automobiles

Hertz

Michael Hugo
VP/Client Lead, Marketing ROI Practice
Nielsen

The Coca-Cola Company

Jennifer LaPaugh
Director, Market Research & Consumer Insights
Dawn Food Products, Inc.

Duncan Lawrence
President and CEO
Morpace

Tony Soloman
Senior Manager
JD Power and Associates

Meredith Lind
Partner
YouGov

Randy Locke
Director of Market Research
Amway

William MacElroy
Chairman
Socratic Technologies

Steve Marasco
AVP, EDAO
USAA

Michael McCune
Manager, Market Research
Kellogg Company

Garrett McGuire
Senior Business Insights Specialist
Kreg Tool

Andrea Joss
VP, Research
Quester

Camille Nicita
CEO
Gongos, Inc.
Leonard Murphy
Gen2 Advisors
Greenbook

Jeff Nault
Director, Marketing
Analytics & Consumer Insights
Meijer

Scott Miller
Group CEO
Vision Critical

Steven Millman
Chief Scientist
Simmons Research

Millward Brown

Procter & Gamble
Matt O’Mara
Managing Director
Cranbrook Search
Consultants

Dennis Bulgarelli
SVP, Group Director of Digital Analytics
GTB

Tim Pascoe
Lynx Research

Carol Phillips
President
Brand Amplitude

Steve Schlesinger
CEO
Schlesinger Associates

Ari Popper
CEO and Founder
SciFutures

TR Rao
President and CEO
Market Probe

Dale Sanko
Director, Consumer Insights
Wendy’s

Scott Rozek
Senior Partner
Unisearch Partners, Inc.

Cory Schwartz
President
ConsumerQuest

Sharon Sheremet
Director,
Global Product Research
General Motors

Steve Whayne
Research Director
Various Views Research

Frost & Sullivan

Randall Smith
Group President,
Product Management &
Development
NPD Group

Melissa Sauter
EVP & Managing Director
Market Strategies
International

Scott Worthge
Senior Solutions Executive
MFour

Janet Thompson
Senior VP,
US Automotive Lead
Ipsos

Aaron Turner
Director, Market Research
& Customer Insights
Blue Cross Blue Shield
of Michigan

Marie Wolfe
Consumer & Market Insights
Director of Research
Innovation
Unilever

Henry Giddins, Jr.
Home, Health, & Beauty
WestRock
Andy Lisoskie
Sr. Customer Insights Manager
Hewlett-Packard
Tim Laake
Senior Vice President
Directions Research
Susan Hwang Nanzer
Chief Revenue Officer
Precision Sample
Remy Szykier

Co-Founder & CEO,
Aegis Health Analytics

Jamin Brazil
CEO
Focus Vision
Anita Watkins
EVP Qualitative
TNS Global
Tyler Kettle
Senior Advisor, Market Insights
IBM
Nikki Smathers

Manager Clients Solutions
SKIM

Barry Jennings

Director Commercial Insights
Microsoft

Matt Case

Senior Corporate Marketing Analyst
FedEx




Eli Broad College of Business

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